New children's mobile bookstore launches with RBS & Lombard support


New children's mobile bookstore launches with RBS & Lombard support

Two local businesses have been brought together by their mutual RBS bank manager to support a new mobile bookstore for nursery and primary school children across Shropshire.

Sue Cutler, a former property developer has launched Children's Bookworld, which will operate in the style of a mobile library – visiting nurseries and primary schools across Shropshire selling children's books at discounted prices. Liz Smith-Keitley, company director of Club 0-5 Ltd (part of the ChildrensworldUK group) has agreed to acting as a trial venue for Sue's business as it begin's to establish itself.

Sue & Liz have been introduced to each other by Zoe Greenway who is both their relationship banking manager at RBS. She recognised the fit of the two businesses and initiated discussions over potentially working together. Zoe has also arranged funding through Lombard, the asset finance provider to purchase the van that will travel the county with the books.

"We have had some really keen interest in the service in the research we have undertaken before launching the business" explains Sue. "Bringing books to the settings is important as many of the people who use our service like to see and experience the books first hand and by visiting locations that are easy for parents to get too, we feel we can provide a popular service. The ability to begin the business at Liz's nursery is a great boost for us and is a real endorsement in the validity of our business model."

"I think it is a really interesting concept that Sue has developed and the parents that use our nursery are expressing interest already" says Liz. "I sense this could become a real event at nursery's and schools around the county and we welcome anything that encourages children to participate in reading."

Speaking about what made her introduce the businesses to each other, Zoe Greenway added: "It seemed obvious to me that both businesses could be beneficial to each other. A lot of people will assume the role of a bank manager is simply to lend money, but we also have a role to advise our customers, and where we can, enhance their business by exploiting our own networks. I wish both Sue and Liz well in this new venture."

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